May News
In this issue:
New membership categories (lowered pricing for travel industry & media)
And more
New Membership Categories & Reduced Pandemic Pricing
In response to member feedback and the challenges the travel industry is still undergoing, the ATCF Board recently approved changes to the membership structure and dues. The membership levels are more closely aligned to those of the Adventure Travel Trade Association (ATTA) to avoid confusion. In addition, annual dues have been lowered for travel industry members and media in 2022, considering the pandemic’s continued consequences. “The pandemic has only emphasized the importance of our mission to preserve and protect the planet,” says Steve Barker, chair of the ATCF board. “At the same time, many travel companies are still recovering financially. Our revised strategy lowers the barriers to membership, expands the tent, diversifies funding streams, and builds community.” Also new, is a membership level for individuals.
Join us! Or re-join! Contact Soraya or any of the board members.
Annual Membership Dues Structure
Adventure Leaders - $25,000
Adventure Trailblazers - $10,000
Adventure Stewards - $5,000
ATCF Member (travel industry) - $300 per $1M in sales, up to $5,000 *COVID special pricing
ATCF Member (gear/retail industry) - $500 per $1M in sales up to $5,000
DMO/Tourism Boards - $1,000 flat fee
ATCF Media Member - $100 (with revenue <$1M)
Nonprofits and Foundations - reciprocal
ATCF Community Member - $100 (for individuals: non-voting, non-nominating member)
Welcome New & Renewing Members!
Adventure Trailblazer
Toad&Co, Pandion Consulting, Travel Babbo, Alaska Wildland Adventures, Wild Places, Greenspot Travel, Hi Travel Tales, Stephanie Pearson Media, Bike Odyssey Cycle Tours, Encounters Asia, Law Office of Chun T Wright, Angama Mara, Mountain Lodges Peru, Conservation Alliance, Grayl, Todos Santos Eco Adventures, Trekking Hellas, Wilderness Travel, Norie Quintos Media, & Cynthia Dunbar.
Email soraya@atconservationfund.org to renew your membership or become a member.
Auction Update
Planning for ATCF’s 2022 online summer auction, our biggest fundraiser of the year, is underway. The money raised goes to support ATCF programs and initiatives, including small, high-impact grants that protect a diverse and unique set of the natural and cultural resources of our world. To date, the ATCF—supported by you—has awarded more than half a million dollars to 33 community conservation projects in 27 adventure destinations around the world!
The online auction takes place in June (dates to be determined), and will be hosted on the ATCF website, with high-value items concurrently hosted on Charity Buzz, with its wider audience reach.
We are still taking donations. To learn more about why you should donate an item to our June auction, read here. Thank you to those who have already donated items and trips, including Grayl, Mountain Lodges of Peru, and Todos Santos Eco Adventures.
Project Update
ATCF Grant Funds Trail Maintenance, Provides Work to Unemployed Horse Packers, and Generates Further Funding.
3 Questions for Toad&Co.’s Gordon Seabury
“We believe that if we all work together to make conscious choices, it means a brighter, more joyful future for all of us.”
Royal Robbins Raises $7,000 for ATCF in 2021
Last year, at the height of the pandemic, outdoor clothing company (and ATCF member) Royal Robbins donated a percentage of the proceeds from select products to the ATCF to fund its conservation efforts. The fundraiser raised over $7,000. Thank you, Royal Robbins!
This year we’re making a big push to find more passionate volunteers. Join an experience team of travel leaders to make a major difference in conservation.
Calendar
Spring
May 3 to 5
Adventure Elevate - Eugene, Oregon
ATCF is a supporting partner of Adventure Elevate. Do you want to meet to talk about joining as a leader in conservation? Reach out to Soraya Shattuck to schedule some time to talk!
Summer
ATCF Auction - Virtual, join from anywhere
Donate an item to the auction, spread the word, and bid at ATCF’s largest annual fundraiser.
June 9 to 11
Summer Outdoor Retailer Show - Denver, Colorado
ATCF members will be in attendance. Reach out to Soraya Shattuck to connect.
Fall
October 3 to 6
Adventure Travel World Summit - Lugano, Switzerland
ATCF will host its annual breakfast for members and potential members.
Thanks so much for reading our May newsletter and if you have any questions please feel free to contact me.
Cheers,
